Richard Mille Beijing Flagship Store Opening

Richard Mille flagship store in Beijing opened. It is located at the center of the capital of the People’s Republic of Campbell Street area represents the European elegance and luxury five-star hotel Lai Chun, covers an area of 260 square meters.

With such a location, Richard Mille’s exclusive partner in China, Sparkle Roll Co., Ltd. invested 45 million Hong Kong dollars to build the flagship store in Beijing. From raw material to show the column used to watch everything from Paris to shipping them there.

The hotel’s exterior is reminiscent of 17th century southern European architecture. However, Richard Mille by the black of space and furnishings as a whole, the primary colors to make room filled with contemporary high-tech elements, in sharp contrast with the outside. 1 shows a strong contrast between the old and new is that the brand itself.

Many design inspiration from the original watch design, wrapped in black leather seats inside the main seating area occupied; glass display cases built barrel-type; all Richard Mille store window to form three-dimensional sculpture of a distinctive feature . Black ebony, black leather and a combination of weathering of the glass to subvert the traditional concepts, and in a perfect way to show the charm of Richard Mille re-interpretation.

Richard Mille watches are considered industry, where rebels, it from the car, aviation and pharmaceutical field learn the concepts and materials, opening up and completely changed the future of watchmaking.

RICHARD MILLE brand new flagship store

Address: Dongcheng District, No. 90-92 Campbell Street, Legendale Hotel Beijing Hotel Beijing Li-jun, a shop floor ,3-4

Zip Code: 100005

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