TAG Heuer TAG Heuer to celebrate the world’s largest single- brand club U.S. Porsche Club (PCA) 55th anniversary , has created 55 limited edition watches . TAG Heuer TAG Heuer has a glorious racing tradition , so PCA select TAG Heuer TAG Heuer watch as a limited edition of its cooperation partners, not just a coincidence .

American actor Steve McQueen film Le Mans in preparation for a major inspiration during his good friend from the legendary Swiss driver Jo Siffert, he in 1969 became the first watch brand sponsored a driver , when the sponsor is Heuer TAG Heuer (TAG, representing Techniques d’Avantgarde, 1985, was acquired because of the name). McQueen in the film to adhere to wear Heuer Monaco TAG Heuer Monaco watch just launched . May be affected by the impact of McQueen , or was due to Porsche drivers Siffert, after all , this Monaco Monaco watch seems to be 20th century racing industry and the 70′s the darling of the fashion world . This watch is almost unique geometry makes it immortal legend , is the world’s one of the most recognized watch .

This is a truly worthy collection of watches, because it is reliable, but rare , and only through the PCA Porsche Club in the United States to buy a limited edition only 55 , on behalf of the club 55 years .

TAG Heuer by far the most innovative watches on September 24, 2009 in Monaco Monaco, the famous auction Only Watch auction.

The new limited edition of the first piecesThe world’s first belt-driven, linear pendulum Tuo watches, TAG Heuer Monaco V4Will be September 24, 2009 at the famous MonacoOnly WatchAuction auction.

The world’s first ball bearings, belt drive watches – TAG Heuer TAG Heuer latest breakthrough innovation

2009 Only Watch auction in Monaco V4, works as a 150 in the first, represents the landmark square Monaco watches – the first time in the 1970 film classic carLe MansIn Steve McQueen’s wrist – the evolution of indomitable revolutionary next step.

In the classic tradition of TAG Heuer, the watch’s movement represents a completely out of the past.

By Edouard Heuer in 1860 in Switzerland, Jura, a small village founded, is now TAG Heuer watches have become a pioneer in the global campaign. This year, the iconic Swiss brand will celebrate the 150th anniversary of its creation to this end, TAG Heuer TAG Heuer and the California’s Tesla electric car brand has established long-term cooperative relationship.

These two brands co-operation with the pioneering spirit of the Basel Baselworld exhibition details will be made public.

TAG Heuer have chosen IC-Agency, it is both luxurious digital marketing industry leaders WorldWatchReport ™ is also the pioneer of the world’s clocks reported, which are designated in order to structure and operate a historic event on the social media strategy, aimed at TAG Heuer TAG Heuer this service belong to LVMH Moët Hennessy – Louis Vuitton brand, can be seen, as well as the anniversary of the importance of cooperation with the Tesla.

“We chose IC-Agency, stress is placed on their cutting-edge social media skills and their approach to the practicality.” TAG Heuer TAG Heuer, director of marketing communications such Françoise Bezzola said.

By IC-Agency for the TAG Heuer created customer methodology forthcoming, it is noteworthy that in Facebook: the “by IC-Agency to confirm the analysis of tens of thousands of watch fans, especially fans TAG Heuer, They are active in Facebook, is the brand of our interaction, especially through the Facebook Fan pagewww.facebook.com / TAGHeuer”Françoise Bezzola said so.

“We have to realize that every day there are 200 million 20 million Internet users click on the link to the Facebook, while Facebook is the highest mobile phone iPhone Apple’s Download Center, it has, such as Google as ubiquitous.” IC-Agency’s partner, said David Sadigh to, and added, “Through our research, we are able to reflect the brand can make a high-level open-market environment to ensure that their social status means that social media, this is our digital marketing in the luxury sector, results of the study, We will TAG Heuer TAG Heuer and the Tesla-German cooperation in the creation of digital communication. ”

TAG Heuer has been working with the IC-Agency is especially pay attention on their search engine optimization strategy, the project was back in 2009 on the praise, and in New-York Stern University, New York University Stern’s study is called ” genius. ”

Preliminary results of this partnership will be presented at the Baselworld show in Basel to you, and will enable the brand to consolidate its online leadership.

TAG Heuer confirmed that they would continue to work with the world golf number one Tiger Woods Tiger Woods relationship, but also in marketing the program through the next few months, where he decorated the role changed to respect his I do agree with privacy requirements.

Tiger Woods Tiger Woods in 2002, TAG Heuer as brand ambassadors. Since 1860 to the prestigious sports watch and chronograph stopwatch leaders and golf superstar Tiger Woods Tiger Woods partnership has been very professional and productive.

“We will continue to work with Tiger Woods Tiger Woods cooperation between,” TAG Heuer’s President and Chief Executive Officer Jean-Christophe Babin said, “but we will over time reduce his images in a specific market promotion use, depending on his decision to return to professional golf. We will continue to actively support the Tiger Woods Foundation Tiger Woods Foundation. “

TAG Heuer
Japan HOYA CORPOATION is a global group, founded in 1941. After 65 years of development, in 33 countries and regions set up in Japan, Asia Pacific, Europe, North America, four headquarters of agencies, seven production bases and more than 80 branches and total assets have a 18 billion U.S. dollars. The main products include: optical glass, optical lenses, storage discs, printed circuit boards, laser medical equipment, frames, artificial crystals, hearing aids, contact lenses, crystal glassware and so on, and now, HOYA production of eyeglass lenses, contact lenses, intraocular lens , advanced frame, and optometry, processing equipment has been widely accepted, was generally well received. Among them, TAG Heuer eyeglasses not only in the Japanese market at the top, even in areas of the world’s advanced resin lens, its quality and performance are the forefront. In Asia as well as Germany, the United Kingdom as the center of Europe, TAG Heuer glasses piece also has a high market share.
Since 1995, Japan TAG Heuer (HOYA) Group began to invest in China over the past decade, total investment in China has reached 100 million 34.19 million U.S. dollars. Including Guangzhou, Shanghai, Hong Kong, Taiwan’s optical resin lens factory, Qingdao, Suzhou, electron optics plant. Keep the TAG Heuer (HOYA) the world’s most mature and best product promotion to China, so that TAG Heuer eyewear industry in China’s household. At the same time the customer has been generally agreed that co-operation within a few years Hoya franchisees throughout China. Heuer also take this opportunity to continue to expand in the Chinese market and sales outlets.
Japan TAG Heuer (HOYA) have invested in China’s enterprises all passed ISO9001 international quality system certification and IS014001 international environment system certification. Shanghai and Guangzhou, the resin lens manufacturing production license in 2005, the national certification by the only zero defects.
With the TAG Heuer sales market in China, the growing success of Hoya in September 2003 in Shanghai to establish a second independent branches. Its comes with the world’s most advanced lens processing factories and garages perfect market sales team.
TAG Heuer (Shanghai) Co., Ltd. Optical lens factory garages currently used by the equipment and supporting hardware and software using a new epoch-making equipment. By TAG Heuer online services system that allows franchisees and Hoya plant them directly to the Internet. This entry technology for the 21st century, new technology, leading the new trend of sales of the lens piece, TAG Heuer online service system consists of vision care sector headquarters in Japan of new technology developed in the 21st century, advanced online business marketing system.
TAG Heuer (Shanghai) Optical Co., Ltd., as Japan’s Hoya Group in China directly under the branches in Beijing, Guangzhou, will consist of two branch offices.
Hoya’s products and features description:
TAG Heuer (Shanghai) Co., Ltd. Optical lens garages are all within a precision manufacturing clean room. Lens material optical properties and physical properties of continuous improvement; production and processing technology continuously improved; more attention to the lens of high refractive index, low specific gravity, low dispersion between their balance, so that the general consumer “as the” industry has a bright future, “vision” sector more natural.
In the production process, the TAG Heuer companies in the world with different refractive index of the first film-based dipping layers of different refractive index Hard special methods, and in order to improve impact resistance lenses and to prevent cracking Hard floor Heuer exclusive worldwide use of Hard buffer layer. Not only ensures that the film is almost close to the hardness of glass lenses, but also to avoid the film and the substrate due to differences in refractive index caused by visual interference. Vacuum coating equipment with advanced technology, strict management, production increases in hard-coating products, film and film-based adhesion strong, does not appear Stripping phenomenon.
As technology continues to improve, TAG Heuer’s product variety has become more diversified:
From the refractive index of 1.499 common CR-39 resin lenses to 1.56 in the folding resin film, 1.60EYAS ultra-thin resin film as well as development of the world’s first index of refraction at 1.7 Chupin new varieties of the above resin;
From a single focus to the pairs of optical lenses and even the 2001 date listed eighth progressive multifocal Hoya Summit Pro and Ssmmit cd progressive lenses;
From the spherical lens to a non-spherical field of vision as well as utilization of up to 77% of the TAG Heuer double-sided aspherical NULLX EP
Able to withstand the United States from the FDA standard of 16 grams of small steel ball impact test CR-39 material to the TAG Heuer 1000 grams latest materials can withstand the impact of steel balls PHOENIX material;
From the multi-layer anti-reflective coating film transmittance of 98.5% to 99% transmittance Heuer coating, as well as high-definition 99.5% of ultra-clear coating;
AQ has a waterproof function from the top of the waterproof membrane to the same time, there are anti-oil, anti-scratch top film of the ultra-smooth VP;
From the S & P to the ultra-fast speed Lenses Lenses SB5 and SG5;
Archer is the more high technology itself.
　　TAG Heuer (TAG Heuer) Brand Story
TAG Heuer (TAG Heuer) isLVMH Group member. Watch industry in the 19th century,GoldTimes, by the grandfather of Jack Heuer Edouard Heuer in Switzerland and St John the Mills (Saint Imier) founded the town.
Since its inception in 1860, TAG Heuer (TAG Heuer) occupy the Swiss watch industry’s avant-garde status, and position ourselves as a distinguished sportsWatchesAnd the chronograph at the forefront of the bits are close to one and a half centuries, but also is the world’s largest and fastest growing in SwitzerlandLuxuryTable brands.
Excellence of the TAG Heuer (TAG Heuer) every day to ask themselves new challenges, and constantly with new components and newDesignTo overcome these challenges. Therefore, in order to produce the history of TAG Heuer’s most luxurious, most accurate and most unique sports watch and chronograph.
TAG Heuer brand in particular, an extremely accurate timing instruments and sports watches an international reputation, with the field of sports has established close links. TAG Heuer (TAG Heuer) is the first to create a precision of 1 / 10 sec, 1 / 100 second and 1 / 1000 sec chronograph watch luxury watch factory.
TAG Heuer (TAG Heuer) since the last century, 20 years has served asOlympicsWill be the official time and subsequently became the official time Indy 500 race, the highest accuracy to 1 / 10, 000 seconds of amazing records, filling the brand constant pursuit of innovative ideas, excellence and timely account technical limits of philosophy.
Each one TAG Heuer (TAG Heuer) of at least 60 have to go through rigorous testing, has not adopted any one that is to be eliminated. Every watch in the production processes, require impeccable, which is TAG Heuer (TAG Heuer) stringent standards, so that each a TAG Heuer (TAG Heuer) watches and clocks have become technically complex masterpiece. For those who wear the table is concerned, a number of challenges stand out from the watch, will be able to face the daily-wear requirements. TAG Heuer (TAG Heuer) anti-crash, anti-crash, anti-UV, anti-pull, waterproof, earthquake and other functions, it can become your faithful companion.
TAG Heuer (TAG Heuer) the pursuit of perfection like a table and inside, not only for the movement, and various components of the strict requirements, craftsmen also for its design of the avant-garde, post-modern fashion style. Personalized color pointer, or simple, or modern strap, so you have the choice of a much larger space.
TAG Heuer (TAG Heuer) has always been a publicCelebrityThe love thing. TAG Heuer (TAG Heuer) is now the Vodafone McLaren Mercedes Formula One team and its two top young drivers – Heikki Kovalainen (Heikki kovalainen) and the 2008 F1 world champion Lewis Hamilton (Lewis Hamilton) partner, is also the 2007 Formula One world championship and theFerrariF1 driverKimi Raikkonen (Kimi Raikkonen), the world’s chief golf superstar Tiger Woods (Tiger Wood), the world’s number one female tennis playerSharapova (Maria Sharapova), National Racing League superstar Jeff Gordon Kwok (Jeff Gordon), Formula One triple crown winner Sebastian ampol Deiss (Sébastien Bourdais), promising talent Bruno Senna (Bruno Senna) andHollywoodSuperstarBrad Pitt (Brad Pitt),Uma (Uma Thurman),BollywoodSuperstar Shahrukh Khan and the Chinese sports superstarYaoThe wrist love object, clearly showing that TAG Heuer (TAG Heuer) integration of movement and charm of the brand style!
Today, TAG Heuer (TAG Heuer) are still carried on the fine tradition, and are more insistent in its bold, Meaningful creation, emphasizing the importance of integrating sports and charm, a perfect display of the spirit of its bold and avant-garde fashion.